Black Friday 11/27/15... 24hours...40% off our entire site!! Standard Lifewear's Black Friday Sale 2015, we are offering discounts unlike we have ever offered before! We've decided to boycott Cyber Monday...and for good reason. We hope your tryptophan hangover will deter you from fighting the crowds, and cave into our site...

Simple Video Update. If you Love the Sea as much as we do. You'll head over to our Website www.standardlifewear.com Stay Tuned for more information on NEW Product Releases!! "Men go abroad to wonder at the heights of mountains, at the huge waves of the sea, at the long courses...